Connect With Benjamin Online
Skills
- SEO Audits & Strategy
 - Content Marketing & Strategy
 - Managing & Scaling Content Teams
 
Professional Experience
Tortuga Travel Backpacks: October 2022 – Present : Director of Marketing
Online Stampede: October 2010 – Present : Founder
- Boutique agency brought in to provide clear, actionable strategies to use SEO and content for thought leadership, product marketing, and demand generation.
 - Case Study: Created SEO Strategy for KlientBoosts making it the #1 revenue channel resulting in being hired full time.
 - Case Study: Led the content strategy for Broadly.com that made SEO the #1 acquisition channel and helped secure their series B funding.
 - Case Study: Constructed & promoted content for HomeAway leading to a 300% increase in traffic and a substantial lift in organic bookings.
 
KlientBoost: May 2019 – October 2022 : Director of SEO
- Spearheaded the launch of SEO services & growing it to $2.4M+ ARR.
 - Hired and led a rockstar team of 7 SEO strategists & editors.
 - Built out playbooks & training to scale the team efficiently.
 
SolarWinds: June 2014 – August 2015: Senior Digital Marketer
- Optimized PR & Marketing teams processes to produce long-term SEO benefits for each team.
 - Mentored product teams to create campaigns that drive results through organic, social, and community channels.
 - Directly increased organic traffic & pipeline for several product teams.
 
SEER Interactive: March 2012 – July 2013: SEO Associate
- Quadrupled the contract leads for a high-end B2B software company.
 - Effectively contributed to ranking a company for the term “contact lenses”.
 - Created an April Fools content strategy that drove record revenue for the annual sale for an e-commerce company.
 - Developed internal process for scaling link building and content strategy.
 
Anchor Wave: January 2011 – March 2012: Online Marketing Coordinator
- Responsible for getting newly designed websites to rank.
 
Academics
- Bachelor’s degree in business administration and supply chain management from Brigham Young University – Idaho in 2009.
 
Fun Facts
- Enjoy helping entrepreneurs around the world launch businesses through microlending on Kiva
 - Younger me shockingly looked like Ben Stiller from Zoolander
 - I have a nubbin gifted to me from a sibling
 - RV’d full time around the country for 16 months
 
